Here they are, the new 999.9 models have finally arrived at our store. First, let's start with the M series featuring blow bars. Today, we would like to introduce you to the beautiful thermont style M-65 and M-66. They are temporarily in fashion...

The calendar has entered April, although the weather is still cold. Today, the new name of the new year was announced. It is "2021," which has a very deep meaning and makes us feel that the new name has been thought through. For a while, I am used to using...

It's a cold day, a complete change from the warm spring weather we had a few days ago. Today, we would like to introduce Flora 2 by Anne et Valentin, which has just arrived from France. The brand is located in Tours, southwest France...

Pollen continues to be a problem this season, but most of the cherry blossoms along the Nigaryo waterway are in full bloom, ranging from nine minutes to full bloom. It is now the season to enjoy the pleasant spring-like scenery. Original glasses made by Taniguchi Glasses in Sabae City, Fukui Prefecture...

When you move house, don't you sometimes come across some treasures? This time, we have unearthed just such a treasure and would like to introduce it to you. TALEX has a color called Trueview, which is patented in Japan and the U.S....

Today, after yesterday's cold snap, the weather is getting a little warmer and we are pleased to introduce a new frame from 999.9. S-370T is one of the 999.9's unique styles, which features a metal blow...

Opticians change their own glasses rather frequently, but this time, for the first time in a while, I decided to use "light-dimming lenses. The term "light control lens" refers to a lens that changes color when exposed to ultraviolet rays. In other words, when you go outside, the lens color changes to a darker ...

Today, we would like to introduce a slightly different kind of eyeglasses from the frames we usually introduce. Today I would like to introduce "ready-made reading glasses". What kind of glasses are they?

The other day, we told you about the 999.9 NP-16, but it sold out soon after that. So this time, we have restocked only the colors that 999.9 has in stock. If you find a color you like, please order as soon as possible...

Most frames made in Japan are produced in Sabae, Fukui Prefecture. Sabae's eyeglass production is characterized by the fact that one eyeglass frame travels around the city like a migratory bird to many factories, and today I would like to introduce LineA...

Lafont's beautiful new spring-like frames have just arrived from France. This is Delice. It has a beautiful plastic decoration on the top of the frame rim. It is made of transparent fabric and looks very ...

999.9's new items are arriving one after another. Today we would like to introduce NP-16 and NP17. As longtime 999.9 fans may have noticed, these models were released as the 2012 fall model...

We have received frames for children from "Turning - Turning" produced by a plastic manufacturing factory in Sabae City, Fukui Prefecture. It's hard to tell from the picture whether it's for adults or children (lol)....

Choosing eyeglasses in your 40s is actually very important. (Especially in the late 40s) Why is it important? There is no doubt that the choice of spectacles is important for any generation because it directly affects "the way you see." However, what is especially important for people in their 40s is that later on, in their 50s and 60s,...

HOYA has created a new lens coating! White" has been added to the reflective color of the lens coating. This allows for a cleaner appearance when color is added to the lens. The reflective color of the lens coating is "...

The report on the MIDO exhibition held in Milan, Italy, is finally coming to an end. After the exhibition, we did not return directly from Milan, but stopped by Paris, France to visit Lafont's flagship store. It was 8:00 in the morning in Paris, and we could see a faint...

This is a continuation of the MIDO exhibition report. This time, I would like to take a different approach and look at the exhibition from the viewpoint of frame materials. Eyeglass frames are made of various materials. For example, metal frames are made of Japanese...

This is Vol. 4 of our report on the MIDO exhibition. If you read our blog or follow us on Facebook, you may have seen the frames that were delivered to us after the exhibition...

  March has come in the blink of an eye. We used to hold our annual hearing aid consultation in February, but due to a move, we will be holding it a month later. I have never worn a hearing aid, but I would like to try...

I returned to Japan yesterday via Paris. The MIDO exhibition was full of contents, and now I would like to introduce the frame booth. From brands that I have heard of to brands that I have never seen before, there are far more brands in the world than you can imagine...