Yellows Plus is now in stock.

We have just received some new arrivals, so we will be sending them to you in several installments.

First of all, a plate describing the philosophy of the brand, which could be called the philosophy of Yellows Plus, arrived with the frames.

Yellows Plus designer Mr. Yamagishi's philosophy on eyeglasses was very clear to me.

I think it's hard to see in the picture, so I'll introduce it here, though it's a bit long!

Yellows Plus is eyewear that "enhances" the wearer.
The borderless design that can be easily incorporated into a wide range of fashions and worn casually and elegantly, regardless of age or gender, is imbued with the delicate aesthetic sense of the Japanese people.

The frames are made at one of Japan's leading factories with a reputation for high quality and careful craftsmanship, and are designed with "lines of inevitability" created by realizing high precision of parts and functional structure, and by focusing on the difference of one-tenth of a millimeter.

In the history of eyeglass design that continues from the past to the present and into the future, we want Yellows Plus to be a timeless design that will make people feel "beautiful" when it is called "vintage" one day. We are pursuing such universal beauty.

I was very moved by Mr. Yamagishi's idea as something I could relate to and at the same time understand his attention to detail.

Now, we have chosen the first Yellows Plus two-point in our store.

The placement of the metal fittings and the size of the bridge width are very well balanced, and the appearance is cool. The attention to detail is one of a kind.

These are full-rim frames with a lens shape known as Boston.

When people ask me what I like about Yellows Plus frames, I think it is the balance of the design. I think it is the one word sense that makes you think "I like this shape" when you see it.

We have many more in stock and will tell you about them as they arrive.

Article Categories: New Frame Information